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Industry · Education

Fill next year's intake.

We help universities, schools and training providers recruit in the UAE and in key international markets, speaking to students and the families who help them choose.

Plan my campaign See our approach

What's in the way

What education marketers face

  1. 01

    Two audiences, one decision

    Students may choose the course, but parents often weigh in on cost, safety and reputation.

  2. 02

    Deadlines drive everything

    Activity has to peak before open days and application cut-offs, not after.

  3. 03

    Global competition

    Institutions everywhere are chasing the same students in India, Africa and the GCC.

How we tackle it

How we run education campaigns

Country-by-country plans timed to each intake, with content that answers students' and parents' questions.

Build my plan About DV360
  • Targeting by country, city and language
  • Separate messaging for prospective students and parents
  • Flighting built around open days and application deadlines
  • Follow-up for prospectus downloads and unfinished applications

Channels we use for education

Recommended formats

Formats we would shortlist for education.

See all formats

  • Display

    Image and HTML5 banners on the news, lifestyle and business sites your buyers read every day.

  • Video

    YouTube, publisher video and streaming placements, planned as one audience.

  • Native

    Placements styled like the article around them, so your message reads as content, not clutter.

  • In-app

    Full-screen and native placements inside the apps people open dozens of times a day.

Get started

Let's plan your next education campaign.

Tell us about the campaign. We'll send back a recommended plan, a forecast and a launch date.

Plan my campaign